What & Why

Be a better Illustrator by learning more skills and techniques: Help develop my practice

Make packaging: Learn new skills, try something different

Work at The District: Experience at somewhere I admire 

Collaborate more: Experience with someone I admire, learn from other people

Work more closely with print production: To gain a wider understanding of techniques that I think will benefit my work and make me a more knowledgeable designer

Be more 'hands on' with my work: (same as above)

Experiment with scale and shape within illustration: Try and develop my technique as well as stretch my boundaries

Produce MORE quality work: For my portfolio

Work to rules and guidelines, challenge what I can do: To find out more about what I enjoy & what I feel works for me, it's good to try new things

Learn some old-school print finishes and incorporate them into my work: To use in my work, something I've always had an interest in but never tried

Get a job as a designer/illustrator: Doing something I love for money

Read more: Become more aware of the industry I want to work in and how it runs. 

Talk to other designers: communication is knowledge

Be more confident: It will undoubtedly help me as a professional designer by making me more willing to experiment, communicate etc.

Advance my skills with Illustrator, Photoshop, Dreamweaver etc: So I am more capable to produce high quality work

Be proud of something I've made: I think more confidence in my work will make me produce better work in the future

What & Why

TALK PUBLIC

WHAT

Advertising

Logo Design

Language 

3D, Print, Audio

Culture

Communication

Words & Type

Image

Unprecise about media

WHY

Persuading public to use public transport

Must work across all cultural & language barriers

Communication is key to working across the board

Based around a phrase, unclear and indecisive about other media. Image? 

STREET TALK

WHAT

Advertising

Public environment/ telephone boxes

Scalable for different modes of transport

Image, Type. Very unclear and vague about what they actually want

Ethics/beliefs

Youth

Legibility

Language/Culture

WHY

Promoting a belief/issue/cause

Dependent on audience reaction

Something personal that young people can think about. Talking point = communication

A strong issue to get people talking

Must work across all cultural & language barriers

STYLE

WHAT

Print based

Audience and communication driven

Strap line

Ad campaign

On  & Off screen

Sales Driven

Based around new slogan

WHY

Must be flexiable for screen and print

Selective audience, must meet their needs

Promoting & boosting existing profile

Updating image of supplement